We stepped a bit outside of our normal doc-style storytelling for the Assurity Life Insurance Company Brand Film. Life insurance brand films, while good, all seem to be the same. Swap out the logo at the end and the video would work for another company. Assurity wanted something different. They wanted something that told their story AND was unique to them.
We came up with a concept that involved multiple monochromatic scenes using their brand colors. We also had the privilege of using their actual employees! We worked very hard on pre-production and were so excited to see it all come together. We wouldn’t be able to make projects like this happen without the great partnerships we have with directors, gaffers, grips, sound techs, makeup artists, set builders and more!